1 of 7  ·  Overview
DocPulse Website Performance
Dec 16, 2025 – Mar 15, 2026  ·  GA4  ·  90 days  ·  Analytics Dashboard by THAR
18,756
Active Users
72,241
Sessions
83,323
Page Views
25,659
Engaged Sess.
35.5%
Eng. Rate
37.4s
Avg Eng. Time
Organic Search drives 71% of all sessions
51,357 of 72,241 sessions from organic search - a strong SEO moat delivering the majority of qualified traffic with no paid dependency.
Week 12 was the peak - 2,359 active users
Consistent growth throughout Q1 2026. Upward momentum in the final two weeks heading into Q2.
Conversion tracking is broken - fix immediately
Only 1 key event recorded in 90 days. 1,770 bottom-of-funnel users visited contact and pricing pages - all untracked. Audit the tag now.
Engagement time improved 28% across the period
From 35.9s in Week 0 to 46.0s in Week 11 - a consistent quality improvement driven by better content and paid search alignment.
404 error page received 2,020 visits
Broken links are losing real traffic. A full broken-link audit is recommended - each 404 hit is a potential customer hitting a dead end.
Video completion rate is only 15.2%
Only 82 of 541 video starts reach the end. Shorter, hook-first product demos would significantly improve this rate.
DOCPULSE  ·  ANALYTICS DASHBOARD BY THARGA4  ·  DEC 16, 2025 – MAR 15, 2026
2 of 7  ·  Audience
Who is Visiting DocPulse
User behaviour, stickiness and patterns across 90 days
92.1%
New Users
4,155
Returning
7.7%
DAU / MAU
29.5%
WAU / MAU
643
Peak DAU
80+
Countries
B2B behaviour confirmed across all 90 days
DAU drops ~50% every weekend without exception. The 7.7% DAU/MAU ratio matches B2B SaaS benchmarks exactly - users evaluate during working hours.
WAU/MAU at 29.5% - solid weekly retention
1-in-3 monthly users returns within any given week - healthy re-engagement for a product evaluated across multi-week buying cycles.
Organic Search acquired 56.4% of all users
10,585 of 18,756 users via organic search. Direct (5,187) and Paid Search (1,986) follow. The acquisition funnel is SEO-first by a wide margin.
Paid Search retargeting is working
637 returning users from Paid Search - the highest returning-user rate among all paid channels at 32%. Campaigns are effectively bringing evaluators back.
Global reach - India at 72.7%, 5,115 international
13,641 India users lead on scale. International visitors show meaningful expansion signals, particularly across South Asia and the MENA region.
WAU recovered to its highest point on Day 85
After a mid-period trough (Days 67–75), weekly active users hit 2,395 on Day 85 - the strongest reading across the full 90-day window.
DOCPULSE  ·  ANALYTICS DASHBOARD BY THARGA4  ·  DEC 16, 2025 – MAR 15, 2026
3 of 7  ·  Acquisition + Geography
How Users Find DocPulse
Channel quality, referral strength and geographic intent signals
48.9%
Referral Eng.
39.5%
Paid Eng.
36.8%
Organic Eng.
36.6s
Referral Time
72.7%
India
89.1s
Ethiopia Eng.
Referral is the highest-quality channel
48.9% engagement rate, 36.6s per session. Only 1.6% of total volume but the clearest conversion intent signal across all channels.
Organic is the backbone - 71% of all sessions
51,357 sessions built entirely by organic - no paid dependency. The SEO foundation is strong, consistent and growing month over month.
Social content is live and building momentum
LinkedIn active with 34 posts and a 3.28% engagement rate - 3× the B2B benchmark. A strong content foundation is in place and growing.
India drives volume; global markets drive quality
Ethiopia (89.1s), Sri Lanka (79.9s), Pakistan (61.4% eng rate) - smaller markets are showing deeper evaluation intent than high-volume geographies.
Bahrain shows active MENA evaluation cycles
227 users, 32.8s average, 63 returning (28% return rate) - multi-session product evaluation happening in the Middle East.
UK and China are SEO spillover, not leads
UK (8.1% eng, 1.3s) and China (5.9% eng, 3.7s) show near-zero intent. Geo-targeted landing pages would redirect these cohorts effectively.
DOCPULSE  ·  ANALYTICS DASHBOARD BY THARGA4  ·  DEC 16, 2025 – MAR 15, 2026
4 of 7  ·  Pages + Engagement
What Users Do On the Site
Content depth, product page performance and on-site behaviour
60,058
Homepage Views
4,835
Top Product
7.4×
/solutions/
56,171
Click Events
269,732
Total Events
15.2%
Video Completion
Clinic Management Software is the top product page
4,835 views, 2,418 active users - the primary SEO entry point for product traffic. Online Doctor App (3,246 views) is a distant second.
/solutions/ at 7.4 views/user - deepest evaluation page
Far above the 1.2–2.0 average. Serious prospects return repeatedly - a high-intent signal that should be amplified with stronger CTAs.
IVR Booking holds users longest at 48.2 seconds
Product Videos (47.4s) and Solutions Hub (44.9s) also exceed the 40s quality threshold - pages where evaluation intent is highest.
Engaged sessions per user exceeded 1.0 in Weeks 7–11
Users averaged more than one meaningful session per active week in the back half of Q1 - quality improving consistently.
/pgs/ anomaly - 1,776 users at only 1.05s engagement
Near-zero engagement at scale. Likely a redirect chain, bot traffic or a tracking issue - needs immediate investigation.
1,770 high-intent users reached contact and pricing
1,379 at /contact-us/ and 391 at /pricing/ - a meaningful bottom-of-funnel pool that broken conversion tracking is making entirely invisible.
DOCPULSE  ·  ANALYTICS DASHBOARD BY THARGA4  ·  DEC 16, 2025 – MAR 15, 2026
5 of 7  ·  Social Media
Building a Strong Social Presence
Jan 15 – Mar 16, 2026  ·  34 posts published  ·  LinkedIn + Instagram
34
Posts
8,012
LI Impressions
3.28%
Eng. Rate
202
Clicks
10.62%
Best Post
321
Page Visitors
3.28% engagement - 3× the B2B LinkedIn benchmark
LinkedIn B2B average is 0.5–1%. DocPulse content is consistently outperforming the benchmark. Product posts generate clicks and reactions on every active day.
Best post hit 10.62% engagement rate
The Feb 13 post: 1,135 impressions, 77 clicks, 10.62% eng rate - demonstrating strong audience resonance when content strikes the right note.
Content matured through 3 phases in just 2 months
Evolved from generic observations to highly specific, feature-level posts grounded in real hospital workflows. A repeatable, high-quality structure is now established.
3-part thought leadership series completed
"What Growing Hospitals Get Right" - Systems Before Scale, Reliability Over Features, Integration as Operational Reality. Brand elevated from product to institutional thinking.
SMB healthcare audience is well-aligned
Companies with 11–200 employees make up 52.1% of page visitors - exactly DocPulse's target market of 50–200 bed hospitals. The right audience is finding the brand.
Instagram foundation laid - momentum building
Account active from Feb 2026. Reach and views growing week-on-week in March. The groundwork for a consistent cross-platform presence is in place.
DOCPULSE  ·  ANALYTICS DASHBOARD BY THARLINKEDIN + INSTAGRAM  ·  JAN 15 – MAR 16, 2026
6 of 7  ·  Priority Actions
What to Fix First
Highest-impact actions across website and social - each one is actionable immediately
1
Key Event Tracked
2,020
404 Views
1,770
Lost Leads
84.8%
Video Drop-off
15.2%
Video Completion
35
Social Sessions
Fix conversion tracking
Only 1 key event in 90 days. 1,770 users reached contact and pricing pages - all untracked. The form tag must be audited immediately.
Fix broken links - 2,020 error views
2,020 visits to the 404 page. Run a full broken-link audit and add 301 redirects for all flagged URLs to recover this traffic.
Investigate the /pgs/ anomaly
1,776 users, 1.05s engagement - likely a redirect chain or bot traffic. Identify and resolve to keep measurement clean and accurate.
Invest in referral and directory listings
Referral = 48.9% engagement at only 1.6% of volume. More healthcare directory placements would compound this high-quality channel significantly.
Shorten product videos - 84.8% drop off
Only 82 of 541 video starts complete. Shorter, hook-first demos would significantly improve the completion rate for this high-value asset.
Separate hiring from product on LinkedIn
The hiring post skewed all audience metrics. Only 101 of 1,759 visitors are healthcare buyers. Build a dedicated product presence, separate from recruitment.
DOCPULSE  ·  ANALYTICS DASHBOARD BY THARDEC 16, 2025 – MAR 16, 2026
7 of 7  ·  Content Roadmap
What We've Built. What's Next.
2 months of content  ·  Phase 3 active  ·  Q2 2026 roadmap
34
Posts
3
Phases
3-Part
Leadership
16+
Topics
3
Series Planned
Q2
Next Phase
✓  Built in Q1 2026
34 posts - feature-level specificity established
Every Phase 3 post covers a verifiable DocPulse capability. Zero generic content. A repeatable structure is established.
3-part thought leadership series completed
"What Growing Hospitals Get Right" - elevated the brand from product features to institutional thinking.
Credibility content built on verified facts
15+ years, 200+ implementations, 3,000+ doctors. Trust built through specificity, not claims.
→  Planned for Q2 2026
Customer-backed scenario series
Real hospital situations framed as narrative scenarios - proof through storytelling, no testimonials needed.
Module-specific micro-series
4–6 post deep-dives on EMR, billing, bed management, pharmacy and discharge workflows - one module per series.
Instagram and cross-platform alignment
Short-form video and product explainers aligned across LinkedIn and Instagram - consistent brand voice across every platform.
Explore each section in the full dashboard
Overview Audience Engagement Acquisition Pages Geography Social Media
DOCPULSE  ·  ANALYTICS DASHBOARD BY THARQ1 2026 REVIEW  ·  Q2 2026 ROADMAP
1 / 7
DocPulse
Analytics Dashboard
Dec 16, 2025 – Mar 16, 2026
GA4 · DocPulse Healthcare
Performance Overview
90-day aggregate summary · All traffic · DocPulse Healthcare GA4
Total Active Users
18,756
All channels combined
3-month total
New Users
17,271
First-time visitors
92.1% new ratio
Total Sessions
72,241
Organic + Paid + Direct
All channels
Total Page Views
83,323
page_view events
1.15 views / session
Engaged Sessions
25,659
Quality interactions
35.5% rate
Avg Engagement Time
37.4s
Per active user / week avg
Trending upward
Key Insight - DocPulse received 18,756 active users over 90 days with a dominant organic search presence contributing 71% of total sessions. India accounts for 72.7% of all users, while paid search drives the highest per-user engagement at approximately 65 seconds. Week 12 recorded the highest active user count at 2,359. The conversion funnel reveals strong awareness and mid-funnel engagement, but only 1 key conversion event was tracked, indicating a critical gap in form submission instrumentation that should be addressed immediately.
Weekly Active Users - 13-Week Trend
Week 12 peaks at 2,359 - the highest point after a stable ~2,000/week mid-period. Week 0 (1,590) reflects initial ramp-up. The overall trend shows consistent healthy traffic throughout Q1 with a positive close to the quarter.
New vs Returning Users - Weekly
New users consistently outnumber returning, reflecting strong top-of-funnel awareness. Returning user growth signals building product recall. Weeks 3 and 12 show the most notable new-user spikes, likely tied to content or campaign activity.
Traffic Channel Mix - Sessions
Organic Search dominates at 71% of sessions (51,357), a strong SEO moat. Direct is second at 18%. Paid Search contributes 8.7%, important for conversion quality. Referral and Social are early-stage but show the highest engagement depth per session.
Weekly Page Views
Views ramped from ~4,900 in Week 0 to 7,010 by Week 7, demonstrating compounding organic momentum. A slight plateau in Weeks 9–11 precedes the Week 12 recovery. Week 7 stands out as the highest-views week of the quarter.
30-Day Rolling Active Users - Full 90-Day Period
The rolling 30-day metric smooths daily noise, revealing a gradual decline from ~7,750 in mid-December to ~6,600 in mid-February, followed by a recovery to 6,886 by March 15. The recovery in the final two weeks signals positive momentum heading into Q2 2026. DAU consistently stays at 6–9% of MAU, a healthy retention benchmark for B2B healthcare software.
Conversion Funnel - Full User Journey
Total Sessions
All channels combined
72,241
35.5% become engaged 35.5%
Engaged Sessions
More than 10s or 2+ page views
25,659
Navigate deeper to contact page 1.9%
Contact Page Active Users
/contact-us/ - high-intent signal
1,379
Form submission tracked 0.07%
Key Events (Conversions)
Thank-you page + enquiry form recorded
1
Engagement Rate
35.5%
25,659 of 72,241 sessions met the GA4 engaged session threshold. Referral traffic leads at 48.9% engagement rate.
Contact Page Reach Rate
5.0%
1,379 of 18,756 active users visited the contact page. Avg engagement time on this page is 22.7 seconds.
Form Conversion Rate
0.07%
1 key event recorded out of 1,379 contact page visitors. Conversion tracking is almost certainly broken and must be audited immediately.
Pricing Page Reach Rate
1.4%
391 users reached the pricing page. Combined with 1,379 contact visitors, the bottom-of-funnel pool is ~1,770 high-intent users.
Audience Analysis
User segments, stickiness ratios, and daily active patterns
Peak Weekly Users
2,359
Week 12 - highest point
Avg Weekly Users
2,060
Weeks 1–12 steady state
Peak DAU
643
Day 48 of report period
DAU / MAU Ratio
7.7%
90-day average
Typical B2B SaaS
WAU / MAU Ratio
29.5%
Weekly stickiness
Strong retention
Returning Users
4,155
22.2% of total users
Audience Insight - The DAU/MAU ratio of 7.7% is consistent with B2B healthcare SaaS, where users visit to evaluate or reference products rather than daily. The WAU/MAU of 29.5% suggests solid weekly re-engagement: roughly 1-in-3 monthly users return within any given week. Recurring weekend dips across the 90-day DAU series confirm a professional, work-hours-driven audience. The Week 12 and Day 85 peaks in both weekly and daily metrics signal genuine upward momentum entering Q2.
DAU / WAU / MAU Stickiness Ratios - 90 Days
WAU/MAU (teal) consistently sits near 30%, showing reliable weekly retention. DAU/MAU and DAU/WAU exhibit the expected weekday–weekend oscillation, peaking near 9% DAU/MAU mid-period. No major structural drops - a stable and healthy audience base.
Daily Active Users - 90-Day Pattern
Recurring low-DAU days every 7 days confirm B2B weekend behaviour. Green bars denote days below 350 users. Peak DAU of 643 on Day 48. The consistent band of 500–611 weekday users shows strong audience stability throughout Q1.
7-Day Rolling Active Users (WAU)
WAU peaks at 2,395 on Day 85 - the highest point in the entire window, signalling strong positive momentum entering Q2 2026. The mid-period trough around Days 67–75 recovered fully. A healthy upward close to the quarter.
User Type by Acquisition Channel
Organic Search brings the largest cohort at 10,585 users. Paid Search has 637 returning users, the highest returning ratio among paid channels, indicating effective retargeting. Organic Social is 100% new-user traffic.
Engagement Deep Dive
Session quality, on-site events, and content interaction patterns
Avg Engagement / User
37.4s
13-week average
Peak 46s - Week 11
Engaged Sessions / User
0.97
Per active user per week
Exceeded 1.0 in Wks 7–11
Total Events
269,732
All event types combined
Click Events
56,171
21% of all events
High CTA interaction
Scroll Events
9,795
Content depth exploration
Video Completion Rate
15.2%
82 / 541 starts completed
Needs improvement
Engagement Insight - Engagement time trends upward from Week 5 onwards, peaking at 46 seconds in Week 11, a 28% improvement over the period start. This aligns with growing Paid Search traffic, which drives 65s avg engagement per user. Video content has a concerning 15.2% completion rate (82 / 541 starts) - product video optimisation is a significant opportunity. Referral traffic delivers the highest session engagement at 36.5 seconds, affirming the value of partnership and directory placements.
Avg Engagement Time per User - Weekly (seconds)
A clear upward trend from Week 5 to Week 11, peaking at 46 seconds. Weeks 6–11 consistently exceed 40 seconds. Green points mark weeks above the 40s threshold - a strong quality indicator for the second half of Q1.
Engaged Sessions per Active User - Weekly
This metric crossed 1.0 in Weeks 7, 9, 10, and 11, meaning users averaged more than one engaged session per active week. This reflects deepening content exploration driven by product and blog page growth. Green bars denote weeks exceeding 1.0.
Event Type Breakdown
page_view leads at 83K, closely followed by session_start (71K). The 56K click events indicate strong CTA interaction. Scroll events at 9.8K reflect content depth. The single enquiry_form event signals a critical gap in conversion tracking.
Avg Engagement Time per Session by Channel (seconds)
Referral traffic leads at 36.6 seconds/session, pre-qualified visitors spending meaningful time. Paid Search (15.6s) and Organic (14.2s) are healthy and similar. Cross-network (3.0s) and Direct (8.7s) suggest poor landing page alignment for these channels.
Weekly Event Count vs Page Views - Parallel Trend
Both metrics grow in parallel, confirming proportional engagement with traffic. The event-per-view ratio holds at 3.3–3.5 throughout the period - consistent engagement depth regardless of volume. Week 7 peaks both metrics simultaneously, indicating a high-quality traffic week rather than just volume inflation.
Acquisition Analysis
How users find DocPulse - channel performance, quality, and user type breakdown
Organic Search Sessions
51,357
71% of all sessions
Dominant channel
Paid Search Sessions
6,314
8.7% share
39.5% eng. rate
Direct Sessions
12,880
17.8% share
Referral Sessions
1,139
1.6% share
Highest eng. time
Organic Eng. Rate
36.8%
18,899 engaged sessions
Paid Eng. Rate
39.5%
2,497 engaged sessions
Best paid ROI signal
Acquisition Insight - DocPulse's SEO dominance at 71% of sessions is a significant competitive moat. Paid Search, while smaller in volume, shows the highest engagement rate (39.5%) and longest session time (15.6s), indicating strong ad-content alignment. Referral traffic is small (1.6%) but the highest-quality channel by session depth, a strong signal to invest in healthcare directory listings and partnerships. Organic Social (35 sessions) is essentially non-existent and represents a clear, accessible growth opportunity for a B2B healthcare brand.
Sessions by Channel
Organic Search's dominance is unambiguous. Direct is second, partly reflecting branded searches miscategorised from organic. The combined Unassigned, Cross-network, and Social tail represents under 1% of sessions.
Engagement Rate by Channel
Referral leads at 48.9%, followed by Organic Social (45.7%) and Paid Search (39.5%). Organic Search (36.8%) is competitive at scale. Direct (28.3%) and Unassigned (6.7%) trail significantly - common patterns for brand-navigation and bot traffic.
Avg Session Engagement Time by Channel (seconds)
Referral (36.6s) and Paid Search (15.6s) lead on session depth. Cross-network at just 3 seconds and Direct at 8.7s suggest these visitors are not finding relevant content immediately - landing page alignment should be reviewed.
New vs Returning Users by Channel
Organic Social (100% new) and Referral (98.9% new) function purely as awareness channels. Paid Search has 637 returning users (32%), effective retargeting at work. Organic Search retains 2,756 returning users, building a loyal evaluation base.
Channel Quality Matrix - Engagement Rate vs Events per Session (bubble size = session volume)
Referral and Paid Search sit in the top-right quadrant, high engagement rate and high event depth. Organic Search is high-volume but mid-quality. Unassigned and Cross-network trail on both dimensions. Bubble size reflects session volume - Organic's scale dwarfs all others.
Pages & Content Performance
Top pages by views, engagement depth, and product interest signals
Homepage Views
60,058
72% of all views
Top Product Page
4,835
Clinic Management Software
Contact Page Views
1,918
1,379 active users
High intent signal
404 Error Page Views
2,020
Page not found
Immediate fix needed
Pricing Page Views
454
391 active users
Highest Views/User Page
7.4x
/solutions/ - repeat browsing
Deep evaluation intent
Content Insight - The homepage dominates at 60K views, but Clinic Management Software (4,835 views) is the clear #1 product page and a key SEO performer. The 404 page generating 2,020 views is a high-priority UX issue - a broken link audit is recommended immediately. The /pgs/ path with 1,776 users at only 1.05s engagement suggests a redirect chain or automated traffic issue. The /solutions/ page shows 7.4 views/user, by far the highest ratio, indicating repeat, deep-evaluation browsing behaviour among serious prospects.
Top 10 Pages by Views
Homepage dwarfs all others. After it, Clinic Management and Online Doctor App are the clear secondary stars. The top 3 pages account for 83% of all non-homepage views - high concentration risk for product visibility.
Avg Engagement Time by Page (seconds)
IVR Booking (48.2s), Product Videos (47.4s), and Solutions Hub (44.9s) hold users longest - indicating evaluation intent. Homepage at 52.1s is surprisingly strong. Green bars indicate pages exceeding the 40-second quality threshold.
Product Pages - Views vs Active Users (depth comparison)
Comparing views against unique active users reveals views-per-user as a proxy for repeat browsing. /solutions/ stands out at 7.4 views/user versus the typical 1.2–2.0, meaning users return to this page multiple times in a session. IVR and appointment booking pages also show above-average depth.
All Tracked Pages - Detailed Breakdown
Top 20 pages sorted by views with engagement metrics. Views share is relative to all page_view events.
#Page PathViewsActive UsersViews / UserAvg Eng. TimeShare of Views
Geographic Distribution
Where DocPulse's audience comes from - user volume, engagement quality, and market signals
Countries Represented
80+
Global organic reach
India - Primary Market
72.7%
13,641 active users
Core market
India Engaged Sessions
23,500
35.8% engagement rate
International Users
5,115
Excluding India - 27.3%
Growth territory
Top International Market
USA
1,063 users - low engagement
Highest Int'l Engagement
Ethiopia
89.1s avg engagement time
Very high intent
Geography Insight - India dominates at 72.7% of users, consistent with DocPulse's India-first positioning. Internationally, Bahrain (227 users, 32.8s avg engagement) stands out as a high-quality MENA lead. Pakistan (61.4% engagement rate) and Nepal (60.5%) show strong South Asia evaluation interest. The UK and USA have high user counts but very low engagement (8% and 18%), likely SEO spillover. Ethiopia (89s), Sri Lanka (79.9s), and Somalia (73.8s) show the deepest engagement globally, genuine market demand signals from underserved healthcare regions with high expansion potential.
Top 15 Countries by Active Users
India's scale is expected. The international tail includes Bahrain, Pakistan, and African markets - interesting signals for a healthcare SaaS with emerging-market expansion potential. USA and UK are large but low-quality cohorts.
Engagement Rate by Country - Excl. India
Nigeria (72.2%), Somalia (68.9%), Ethiopia (66%), Sri Lanka (63.2%), Pakistan (61.4%) lead on engagement rate - smaller markets with significantly higher per-user intent. China (5.9%) and UK (8.1%) show near-zero engagement.
Avg Engagement Time by Country - Top Markets (seconds)
Ethiopia (89s), Sri Lanka (79.9s), and Somalia (73.8s) far exceed all others. UK (1.3s) and China (3.7s) are effectively bounce-only traffic. India at 65.6s is strong. These patterns should directly inform content and campaign targeting priorities.
Market Quality Radar - India vs Pakistan vs Bahrain
India wins on volume and overall scale. Pakistan leads on engagement rate and time, a high-intent audience despite lower volume. Bahrain brings a unique profile with significant returning users (63 of 227) suggesting genuine product evaluation cycles are underway in the MENA region.
Country-Level Full Breakdown
All countries with notable active users, sorted by volume. Engagement rate and time highlight per-market quality beyond raw numbers.
#CountryActive UsersNew UsersEngaged SessionsEng. RateAvg Eng. TimeRelative Volume
Social Media Performance
LinkedIn + Instagram · Jan 15 – Mar 16, 2026 · Source: LinkedIn Content Metrics XLS, Visitor Metrics XLS, Instagram CSVs
LinkedIn Impressions
8,012
34 posts · Jan 15 – Mar 16
Avg 237 / post
LinkedIn Clicks
202
All posts combined
3.28% eng. rate
Total Reactions
61
Likes across all posts
LinkedIn Page Visitors
321
Unique company page visitors
1,012 total page views
Best Post Impressions
1,135
Feb 13 - Hiring post
10.62% eng. rate
Instagram Reach
31
48 views · 5 interactions
Early stage
Performance Insight - DocPulse published 34 LinkedIn posts between Jan 15 and Mar 16, 2026, generating 8,012 total impressions at an overall engagement rate of 3.28%. The Feb 13 hiring post dominated with 1,135 impressions and 77 clicks alone - over 38% of all period clicks in a single post. Excluding it, average organic content impressions are approximately 205 per post. LinkedIn page data shows 321 unique company page visitors, with peak day (347 page views) coinciding with the hiring post. The audience skews heavily toward Engineering (60.6%) and Bengaluru (55%) - driven by the hiring post. Instagram is in its earliest stage with only 31 total reach across the full period.
LinkedIn Content Performance
Daily Impressions - LinkedIn
Daily impressions from LinkedIn Content Metrics XLS. Feb 13 peaks at 832 impressions (hiring post). Organic product content ranges 50–430 impressions on active posting days. Zero-impression days reflect no content published.
Daily Clicks - LinkedIn
Feb 13 recorded 43 clicks (hiring post) - the largest single day. The next highest are Jan 20 (10 clicks), Mar 12 (9 clicks), and Feb 9 (6 clicks). Most active posting days see 1–6 clicks. Source: Clicks (total), LinkedIn Content Metrics XLS.
LinkedIn Page Views - Daily
Total views on the DocPulse LinkedIn company page per day. Peak of 347 views on Feb 13 driven by the hiring post. Typical posting days generate 2–33 page views. Source: Total page views (total), LinkedIn Visitor Metrics XLS.
LinkedIn Unique Visitors - Daily
Peak of 201 unique visitors on Feb 13. On typical active days, the range is 1–15 unique visitors. Source: Total unique visitors (total), LinkedIn Visitor Metrics XLS.
LinkedIn Audience Breakdown
By Job Function
Engineering at 60.6% is the largest segment - inflated by the hiring post. Business Development (16.3%) and IT (9.7%) represent the relevant buyer audience. Source: Job function sheet, LinkedIn Visitor Metrics XLS.
By Seniority
Entry level leads at 61.5% - job seeker traffic from the hiring post. Senior (27.1%) represents the relevant prospect/evaluator audience for DocPulse. Source: Seniority sheet, LinkedIn Visitor Metrics XLS.
By Industry
IT Services (727) and Software Dev (547) dominate - largely job seekers. Hospitals and Health Care (101) is the target buyer industry at only 5.7% of visitors. Source: Industry sheet, LinkedIn Visitor Metrics XLS.
Top Locations by LinkedIn Page Views
Bengaluru dominates at 966 views (54.9%) of all tracked location views. Hyderabad (225) and Mumbai (87) follow. All top locations are India-based. Total tracked: 1,759 location views. Source: Location sheet, LinkedIn Visitor Metrics XLS.
By Company Size
SMB (11–50 and 51–200) together at 52.1% - aligned with DocPulse's 50–200 bed hospital target. Enterprise (10,001+) at 18.9% is largely job seekers. Source: Company size sheet, LinkedIn Visitor Metrics XLS.
Instagram - Early Stage Activity
Instagram Reach and Views - Daily
Source: Reach.csv and Views_copy.csv. Inactive through January. Activity begins mid-February. Peak reach of 8 on Mar 13, peak views of 10 on Mar 2. Total: 31 reach, 48 views across the period. Account is in its earliest posting stage.
Instagram Interactions and Profile Visits - Daily
Source: Interactions_copy.csv and Visits.csv. Content interactions total 5 across the period. Profile visits total 5. All activity concentrated Feb–Mar 2026. Consistent posting is required to build measurable momentum.
All 34 LinkedIn Posts - Performance Table
All posts sorted by impressions. Engagement rate = (clicks + reactions + comments) / impressions. Source: All posts sheet, LinkedIn Content Metrics XLS.
#DateTopicImpressionsClicksReactionsEng. RateType